Bluegreen Vacations Hosts Choice Hotels Ultimate People Person
Posted on Uncategorized August 20, 2015
BOCA RATON, FL--(Marketwired - August 20, 2015) - Bluegreen Corporation ("Bluegreen Vacations" or "Bluegreen"), today announced that it recently hosted Andrea Fasano, the Choice Hotels Ultimate People Person, at Bluegreen's Club 36, its Las Vegas resort and a Choice Hotels Ascend Collection property.
Bluegreen joined forces with Choice Hotels International, Inc. (NYSE: CHH), in January of 2013, to create a strategic alliance. Beyond the affiliation of 28 Bluegreen properties into the Ascend Hotel Collection, the multi-faceted alliance has introduced Bluegreen Vacations to Choice Hotels' guests through a combination of innovative marketing programs resulting in stronger guest loyalty, incremental room nights and timeshare purchases.
Choice created the role of #ChoicePeoplePerson to celebrate the relaunch of its brand. Fasano, a New York native, embodies the company's mission of bringing people together through travel and establishing meaningful in-person connections.
As the Choice Hotels Ultimate People Person, Fasano spent July and now August traveling around the United States to attend Choice Hotels' events, visiting local landmarks, and sampling local food, all in an effort to connect with the community. She stayed at Club 36 while experiencing Las Vegas "off the strip," and participated in the Richard Petty Driving Experience and Zero One Desert Experience. She also visited The Mob Museum and The Neon Museum.
"Bluegreen Vacations Club 36 is such a hidden gem just steps from the Las Vegas strip," Fasano said. "My room is larger than my first apartment! I've had such fun interacting with the friendly and helpful staff. And I love that through Bluegreen's arrangement with Choice Hotels' Ascend Collection, I can come back and stay as a guest while I consider buying a timeshare."
During her two months of travel, Fasano has experienced Bluegreen's Ascend Collection Hotels in Orlando at The Fountains Resort, in Chicago at the Hotel Blake and now the Vegas property.
"It's amazing how each Bluegreen resort takes on the personality of its city," Fasano added. "I was truly impressed with the quality of these properties and the level of service I received during my stay."
About Bluegreen Corporation: Founded in 1966 and headquartered in Boca Raton, FL, Bluegreen is a sales, marketing and resort management company, focused on the vacation ownership industry and pursuing a capital-light business strategy. Bluegreen manages, markets and sells the Bluegreen Vacation Club, a flexible, points-based, deeded vacation ownership plan with more than 193,000 owners, over 64 owned or managed resorts, and access to more than 4,500 resorts worldwide. Bluegreen also offers a portfolio of comprehensive, turnkey, fee-based services, including resort management services, financial services, and sales and marketing services, to or on behalf of third parties. For more information, visit www.BluegreenVacations.com.
BFC Financial Corporation (OTCQB: BFCF) and BBX Capital Corporation (NYSE: BBX) together hold a 100% ownership interest of Bluegreen Corporation.
About Choice Hotels
Choice Hotels International, Inc.® (NYSE: CHH) is one of the world's largest lodging companies. With more than 6,300 hotels franchised in more than 35 countries and territories, we represent more than 500,000 rooms around the globe. As of June 30, 2015, 613 hotels were in our development pipeline. Our company's Ascend Hotel Collection®, Cambria® hotels & suites, Comfort Inn®, Comfort Suites®, Sleep Inn®, Quality®, Clarion®, MainStay Suites®, Suburban Extended Stay Hotel®, Econo Lodge® and Rodeway Inn® brands provide a spectrum of lodging choices to meet guests' needs. With more than 23 million members and counting, check out our Choice Privileges® rewards program to see how you can reap the benefits of being a member of the Choice Hotels® family. All hotels are individually owned and operated. Visit us at www.choicehotels.com for more information.
This document contains forward-looking statements that involve a number of risks and uncertainties. All opinions, future plans or other statements, other than statements of historical fact, are forward-looking statements. The forward looking statements in this document are also forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the "Securities Act"), and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), and involve substantial risks and uncertainties. We can give no assurance that such expectations will prove to be correct. Future results could differ materially as a result of a variety of risks and uncertainties, many of which are outside of the control of management, and the Company is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements whether as a result of changes in circumstances, new information, subsequent events or otherwise; including but not limited to the risks and uncertainties associated with economic, competitive and other factors affecting Bluegreen Vacations and its operations, markets, products and services. In addition to the risks and factors identified above, reference is also made to other risks and factors impacting Bluegreen Corporation, which are detailed in reports filed by BFC Financial and BBX Capital with the SEC, including their respective Annual Reports on Form 10-K and Quarterly Reports on Form 10Q, and are available to view on the SEC's website, www.sec.gov, or on BBX Capital's website, www.BBXCapital.com, and on BFC's website, www.BFCFinancial.com.
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